三部门联合发布《互联网平台价格行为规则》

Core Viewpoint - The article discusses the release of the "Internet Platform Pricing Behavior Rules" by the National Development and Reform Commission, the State Administration for Market Regulation, and the National Internet Information Office, aimed at regulating pricing behavior and enhancing transparency in the market [1][2]. Group 1: Regulation Objectives - The rules aim to standardize pricing competition order by providing clear guidelines for platform operators and internal operators, promoting a healthy market environment with quality and fair pricing [1]. - The rules will protect the autonomous pricing rights of operators by ensuring that platform operators cannot impose unreasonable restrictions or conditions on the pricing behavior of internal operators [1]. - Consumer rights will be safeguarded through the implementation of clear pricing systems, promoting transparency in dynamic pricing and other pricing strategies, and regulating services like automatic payments to enhance consumer awareness and choice [1]. Group 2: Implementation Timeline - The "Behavior Rules" will take effect on April 10, 2026, allowing operators sufficient time to adjust to the new regulations [2]. - The National Development and Reform Commission, the State Administration for Market Regulation, and the National Internet Information Office will organize major platform operators to conduct self-inspections against the regulatory requirements of the "Behavior Rules" to ensure compliance [2].