Chan Ye Xin Xi Wang·2025-12-20 03:31Core Insights - The data desensitization system is becoming an essential component in ensuring data security within China's rapidly growing data economy, with a projected market size of approximately 1.273 billion yuan in 2024, reflecting a year-on-year growth of 6.35% [1][4] - The technology has evolved from static desensitization primarily for development and testing environments to dynamic desensitization that ensures real-time security for production systems, thereby safeguarding critical business processes [1][4] - The industry is experiencing a shift from "encouragement and guidance" to "mandatory compliance" in policy direction, which is pushing data desensitization systems from being cost centers to value creation centers [3][4] Industry Overview - Data desensitization systems utilize techniques such as transformation, replacement, and masking to protect sensitive information, aiming to reduce data sensitivity without compromising data usability [2] - The industry is categorized into static and dynamic data desensitization based on the timing of processing [2] Market Size - The market for data desensitization systems in China is expected to reach approximately 1.273 billion yuan in 2024, with a growth rate of 6.35% year-on-year [1][4] - The data element circulation industry is projected to grow to about 166.2 billion yuan in 2024, with a year-on-year increase of 24.77% [4] Key Companies - Major players in the data desensitization system industry include Anheng Information, Green Alliance Technology, and Deepin Technology, with a competitive landscape characterized by comprehensive platform leaders and specialized vendors [5][6] - Anheng Information's AiMask system supports over 240 desensitization algorithms and has a processing capability of over 300GB per hour [7] - Deepin Technology's dynamic desensitization system integrates with data loss prevention (DLP) and supports over 30 desensitization algorithms, significantly reducing compliance costs for manufacturing ERP upgrades [7][10] Industry Development Trends - Policies are driving the standardization and compliance innovation in the industry, with a focus on ensuring that desensitized data meets specific industry standards for circulation and transaction [8] - The integration of data desensitization systems with privacy computing, blockchain, and data governance tools is creating a comprehensive security ecosystem [8] - The demand for cloud data desensitization solutions is surging as enterprises accelerate their cloud adoption, leading to a preference for integrated data security platforms [9][10]