Core Insights - The 9th Jilin Ice and Snow Industry International Expo showcases a vibrant atmosphere with a blend of traditional culture and modern ice and snow products [1][10] - The event highlights the strategic layout of "One Heart, Two Parks, and Six Venues," featuring various snow sports equipment and innovative products [3][10] Group 1: Exhibition Highlights - The "Learn to Ski in Changchun" themed exhibition area spans 2400 square meters, displaying snow gear and advanced products like snowmobiles and space capsules [3] - The intangible cultural heritage (ICH) exhibition area attracts significant attention, showcasing traditional crafts such as Manchu paper-cutting and regional delicacies [5][10] Group 2: Visitor Experience - Visitors express satisfaction with the opportunity to experience traditional culture and taste diverse regional foods, enhancing their overall experience [7] - Special promotions for ski tickets, including discounts and bundled offers with local attractions, are well-received by attendees [7] Group 3: Product Promotion - The "Changchun Gifts" booth features popular new products, including a ski-themed three-in-one pendant that appeals to younger audiences [9] - The event successfully merges traditional craftsmanship with modern trends, transforming ice and snow resources into consumer hotspots [10]
热雪沸腾 相约吉林｜冰雪裹着烟火气 非遗撞上新潮流——雪博会“冰雪风物馆”亮点扫描
Xin Lang Cai Jing·2025-12-20 03:38