乡村集市成“连续剧”，全年乐享鲜美蔬果，“乐活沙头 周末农市”入选江苏文旅促消费优秀案例

Core Insights - The article highlights the success of the "Weekend Farmers' Market" in Shatou Town, Yangzhou, which has been recognized as an excellent case for promoting cultural and tourism consumption in Jiangsu Province [1][10] - The initiative has significantly boosted local agriculture and rural income, creating a vibrant community atmosphere through various market events throughout the year [1][10] Group 1: Weekend Farmers' Market - The "Weekend Farmers' Market" features a variety of local agricultural products, including rice, grapes, and fresh vegetables, with village leaders acting as "live-streaming hosts" to promote sales [3][4] - The market has expanded beyond rural areas, reaching urban locations and attracting significant consumer interest, with fresh produce being well-received by visitors [4][5] Group 2: Economic Impact - The initiative has led to over 1.2 million yuan in agricultural sales, with a notable increase in collective income for local villages and the highest growth in per capita disposable income for rural residents in the district [10] - The "Weekend Farmers' Market," along with the "Night Market" and "Morning Market," has created a continuous consumer experience, enhancing local tourism and agricultural sales [10] Group 3: Future Developments - Plans are in place to further develop the "three markets" concept, aiming to create a comprehensive tourism system that connects urban and rural areas while promoting local agricultural products [10] - The strategy focuses on enhancing visitor engagement and stimulating nighttime economic activities, ensuring a diverse and appealing consumer landscape throughout the year [10]