甘肃庆阳：统战聚力“新农活” 流量变留量激活乡村新动能

Core Viewpoint - The article highlights the transformation of rural development in Qingyang, Gansu, through the integration of digital technology and e-commerce, particularly via live streaming, which has become a vital tool for promoting local agricultural products and enhancing community engagement [1][3]. Group 1: Digital Transformation and E-commerce - Qingyang has embraced the "East Data West Calculation" initiative, leveraging digital opportunities to foster local economic growth, resulting in over 2,000 active local internet influencers [1][3]. - The establishment of a "network united front cloud management system" has enabled dynamic management of internet personalities, facilitating their transition from individual efforts to collective contributions towards local development [3][4]. - The "Village Broadcasting" initiative has led to significant sales, with live streaming contributing to a total of 9.64 billion yuan in agricultural and cultural product sales over three years [6][7]. Group 2: Community Engagement and Support Systems - The local government has implemented a four-system framework (organization, platform, brand, and guarantee) to support the integration of internet influencers into community development [3][6]. - The establishment of 46 "network united front homes" and the "Same Heart Qingyang" media matrix with over 5 million followers has fostered a return of internet influencers to their hometowns, enhancing local economic activity [4][6]. - The "network united front" approach has encouraged influencers to engage in social responsibilities, transforming them into community leaders and advocates for local governance [7][8]. Group 3: Economic Impact and Future Plans - The "network + industry" model has generated over 20 billion yuan in agricultural product sales, benefiting more than 50,000 farmers and driving economic growth in the region [7][8]. - Future plans include training 1,000 new farmers, creating 10 influencer villages, and developing 100 local influencer brands to further enhance the integration of agriculture, culture, and tourism [8].