群“超”并起 中国体育“民间力量”激发新活力

Group 1 - The term "Su Chao" has gained significant recognition in 2025 keyword rankings, highlighting its status as one of China's most successful grassroots sports events, which has sparked enthusiasm for sports and boosted local economic development [1] - Since its launch on May 10 until the final on November 1, "Su Chao" attracted over 2.43 million spectators, averaging more than 28,000 attendees per match, with "Gan Chao" setting a record of 50,168 attendees for a single match [1] - The event's appeal is attributed to its grassroots nature, featuring participants from various professions, driven by a pure love for football rather than high salaries or professional backgrounds [1] Group 2 - The 13 city teams in "Su Chao" have created unique football identities based on local history and cultural characteristics, enhancing regional cultural engagement and emotional connections among cities [2] - Events like "Gan Chao" have served as emotional "adhesives" between cities, fostering community ties through cultural exchanges, such as the gifting of local produce and letters between cities [2] - The "Meng Chao" event provided immersive cultural experiences, showcasing local traditions and enhancing regional identity [2] Group 3 - The "Su Chao" final on November 1 saw Taizhou team defeat Nantong team 4-3, marking the first championship of the league, while also generating significant tourism and consumption in host cities [4] - The event has driven substantial economic activity, with "Xiang Chao" converting tickets into travel passes, leading to a total of 41.81 million yuan in dining, 23.06 million yuan in accommodation, and 61.99 million yuan in transportation spending [4] - During the "Meng Chao" finals, Hohhot welcomed over 890,000 domestic tourists, resulting in total consumer spending of 734 million yuan [4] Group 4 - The "Super" leagues represent a vibrant example of the integration of sports with cultural and economic development, showcasing a new approach to sports in China [6] - The Chinese government has emphasized the importance of enhancing sports consumption and developing a modern sports industry, as outlined in recent policy documents [6] - To ensure the sustainability of grassroots sports events, there is a need for deeper integration of culture, sports, tourism, and commerce, supported by relevant policies [6]