贵州习酒2026年全国经销商大会在贵阳召开，厂商同心谱写习酒全国化2.0新篇章

Core Viewpoint - The Guizhou Xijiu 2026 National Dealer Conference emphasizes the importance of collaboration and strategic planning for the company's marketing efforts in the coming year, aiming to establish a new marketing framework and strengthen partnerships with distributors [1][19]. Group 1: Conference Overview - The conference gathered over 800 representatives from Xijiu's dealers and partners to review the marketing work of 2025 and plan for 2026 [1]. - Key leaders from Xijiu, including Chairman Wang Diqiang and General Manager Wan Bo, attended and addressed the attendees, highlighting the importance of unity and collaboration [3][5]. Group 2: Key Messages from Leadership - Wang Diqiang expressed confidence in overcoming challenges and achieving unexpected breakthroughs in the past year, attributing success to strong leadership and the support of consumers and partners [7]. - He emphasized the core values of the company, including confidence, respect, and long-term value, as essential for navigating industry cycles [8]. Group 3: Strategic Initiatives for 2026 - The company plans to implement a marketing 2.0 reform, focusing on separating "marketing" and "sales" to enhance market responsiveness and service levels [8]. - Xijiu aims to maintain market order by supporting compliant dealers and rewarding those who contribute positively to the market [9]. - The company will prioritize quality, product, and brand development as foundational elements for long-term success [10]. Group 4: Future Vision and Goals - Xijiu seeks to build a strong partnership with its distributors, emphasizing mutual growth and shared values as they pursue the "Xijiu Nationalization 2.0" blueprint [11][19]. - The conference concluded with a commitment to deepen marketing reforms and focus on seven key areas to ensure sustainable growth and market presence [13].