中国冰雪版图，何以熠熠生辉？

Core Viewpoint - The development of China's ice and snow economy is driven by policy support, industry innovation, and regional collaboration, creating a vibrant and expansive ice and snow landscape across the country [4][5][23]. Policy Guidance - The rise of the ice and snow economy is supported by top-level design and local practices, with the State Council issuing guidelines to stimulate high-quality development in this sector [5]. - The 2025 Central Economic Work Conference emphasizes domestic demand and the expansion of quality goods and services, providing strong momentum for the ice and snow economy [5]. Regional Initiatives - Local governments are implementing targeted strategies, such as Liaoning's plan to attract over 260 million visitors and achieve over 250 billion yuan in revenue by 2027 [7]. - Jilin Province has introduced measures to enhance its ice and snow economy, including the "Jilin Ice and Snow Talent" initiative [7]. - Beijing's implementation plan aims to promote ice and snow sports and leverage Winter Olympic legacies for broader participation [7]. Industry Innovation - The ice and snow economy is evolving from a single tourism model to a multi-faceted industry, with Northeast China leading the way [10]. - Harbin's Ice and Snow World has expanded to 1.2 million square meters, creating a fairy-tale experience for visitors [10]. - Jilin's first "snow holiday" engaged approximately 220,000 students in ice and snow sports, with significant increases in tourist numbers and revenue [10]. Collaborative Development - The Northeast provinces are breaking down barriers to create a cooperative ice and snow tourism mechanism, enhancing regional synergy [17]. - A new tourism ticketing product allows travelers to explore multiple provinces' ice and snow attractions, promoting a unified travel experience [19]. Market Expansion - Xinjiang is enhancing its ice and snow tourism by improving transportation and offering bundled packages to reduce visitor costs [20]. - The overall ice and snow consumption market is expanding through infrastructure connectivity and product promotion across regions [20]. Future Outlook - The ice and snow economy is transitioning to a new phase of immersive experiences, aiming for year-round engagement rather than being limited to winter [21]. - The ice and snow industry in China is projected to exceed 1 trillion yuan by 2025, becoming a key driver for consumption and regional revitalization [23].