美食中国——2025美食旅游发展大会在常德举行
Xin Lang Cai Jing·2025-12-21 11:28

Core Insights - The 2025 Food Tourism Development Conference was held in Changde, highlighting the integration of food and tourism as a new development strategy for Hunan province [1][12] - Key speakers emphasized the importance of innovation and cultural narratives in enhancing food tourism experiences [5][7] Group 1: Conference Overview - The conference featured prominent leaders from various sectors, including the China Tourism Research Institute and Hunan provincial government [1][12] - Discussions focused on how food IP can serve as a core attraction for urban tourism [5] Group 2: Key Themes and Discussions - Dai Bin and Zhang Zhijun presented on the themes of food tourism and cultural storytelling, emphasizing the need for a new paradigm in integrating food with cultural tourism [5] - A roundtable dialogue provided new ideas for the development of food tourism, focusing on breaking boundaries and deepening engagement [5] Group 3: Local Government Initiatives - Li Aiwu highlighted that the conference represents a contemporary response to the traditional saying "food is the heaven for the people," aiming for a fusion of food and cultural tourism [7] - Zhou Zhenyu stated that Changde will leverage insights from the conference to enhance its food culture and tourism integration, aiming for high-quality development in the cultural tourism industry [9] Group 4: Reports and Case Studies - The event released several reports, including the "2025 China Food Tourism Development Report" and the "2025 Hunan Food Tourism Development Report," along with rankings of popular food tourism destinations [11] - Changde's case study on "Living Heritage Empowerment: Revitalizing Old Streets with Food" was recognized as a benchmark project for food tourism innovation [11]