【甘快看】甘肃庆阳：统战聚力"新农活"流量变留量激活乡村新动能

Core Viewpoint - The article highlights the transformation of rural development in Qingyang, Gansu, through the integration of digital technology and e-commerce, particularly via live streaming, which has become a vital tool for promoting local agricultural products and enhancing community engagement [1][3]. Group 1: Digital Transformation and E-commerce - Qingyang has leveraged the "East Data West Calculation" initiative to create new digital opportunities, resulting in over 2,000 active local internet influencers, with 458 influencers in Huan County alone amassing over 40 million followers [1][3]. - The local government has implemented a "network united front" strategy to convert internet influencers into community leaders, focusing on transforming online traffic into economic growth for agriculture and tourism [3][4]. Group 2: Organizational Framework and Support Systems - Qingyang has established a framework consisting of four systems: organization, platform, brand, and guarantee, facilitating collaboration among various departments to support local internet influencers [4][6]. - The introduction of a "network united front cloud management system" allows for dynamic management of internet influencers, while training programs have produced over 24 new influencer accounts in Xifeng District alone, generating sales of 139 million yuan in three months [4][6]. Group 3: Economic Impact and Community Engagement - The "Village Broadcasting" initiative has significantly boosted local economies, with online sales of agricultural products reaching 1.78 billion yuan in Huan County and over 20 billion yuan in total sales from the "internet celebrity + industry" model, benefiting more than 50,000 farmers [6][8]. - The integration of live streaming with local culture and tourism has led to a surge in visitor numbers, with over 500 short videos produced, achieving more than 500 million views [7][8]. Group 4: Future Plans and Strategic Goals - Qingyang's future strategy includes optimizing mechanisms and strengthening talent, upgrading digital service platforms, and enhancing brand effectiveness, with plans to train 1,000 new farmers and create 10 influencer villages [9].