Group 1 - The core consumption trend observed is a focus on purchasing for joy and convenience, with significant spending on experiences and services rather than just material goods [3][28] - The real estate market is experiencing a downturn, with property prices dropping by 10% to 20% over the past two years, leading to aggressive price negotiations among buyers [7][34] - The overall loan growth in the banking sector is at a near-record low of 3.95%, with household loans showing almost no growth, indicating a cautious approach to borrowing [9][36] Group 2 - The healthcare expenditure has increased significantly, driven by both personal health issues and pet care, reflecting a broader trend of prioritizing health and well-being in consumer spending [40][48] - The consumer behavior is shifting towards spending on both tangible goods like homes and cars, and intangible services such as travel and education, aligning with the findings of McKinsey's consumer report [40][44] - The pet healthcare market is facing challenges, with many veterinary clinics struggling financially despite high costs for pet treatments, highlighting the emotional investment consumers have in their pets [50][51]
2025年，值了！
Xin Lang Cai Jing·2025-12-22 11:22