Yang Zi Wan Bao Wang·2025-12-22 13:45Group 1 - The winter vacation for Jiangsu primary and secondary schools for the 2025-2026 academic year has been officially announced, leading to a significant increase in search and browsing volume for family travel products, which has more than doubled compared to the previous period [1][2] - Popular domestic destinations for family winter vacations among Jiangsu parents include Harbin, Sanya, Xi'an, Beijing, Shanghai, Guangzhou, Chengdu, Chongqing, Changsha, and Xishuangbanna, while international destinations include Singapore, South Korea, Malaysia, Indonesia, Vietnam, Iceland, Italy, France, New Zealand, and Spain [2] - The demand for mid-to-high-end customized travel products is relatively high, with domestic itineraries typically lasting 5 to 7 days and international trips ranging from 5 to 10 days [2] Group 2 - The upcoming New Year's holiday has seen a rapid increase in search and consultation heat for "internet celebrity cities" and county destinations, with places like Quanzhou experiencing over a 5-fold increase in interest due to its cultural attractions [3] - Other destinations such as Libo, Tengchong, and Shangrao have also seen their search and consultation heat increase by over 3 times in the past 10 days [3] - Guangde has gained popularity due to its unique local offerings, becoming a "dark horse" in the winter tourism market, attracting many visitors during the New Year period [3]