Core Viewpoint - The recent loan of 90 million yuan to the operation of the Zhuangxu Longdong Scenic Area by Postal Savings Bank, utilizing a "guarantee + revenue pledge" model, highlights a practical approach to addressing financing bottlenecks in the cultural tourism industry in China [1][2][3] Group 1: Financing Model - The loan issued by Postal Savings Bank has a term of 29 years and an annual interest rate of 4.4%, with a reduction of 60 basis points to lower financial costs for the enterprise by approximately 8 million yuan over the loan's duration [2] - The "revenue pledge" model allows the future cash flows from ticket sales and parking fees to be used as collateral, transforming expected revenues into recognizable and assessable financing assets [3][6] Group 2: Policy Support - The People's Bank of China has established a 500 billion yuan service consumption and pension re-loan to encourage financial institutions to increase support for key sectors, including cultural tourism [4] - Local governments are also promoting financial support for the cultural and tourism industries, with various policies aimed at attracting social capital and enhancing financial services [5][6] Group 3: Industry Challenges - The cultural tourism sector faces challenges such as low asset utilization and high management costs, which complicate financing efforts [2][3] - Issues like the difficulty in valuing revenue rights and the reluctance of high-quality scenic enterprises to engage in revenue pledge financing have been identified as barriers to the widespread adoption of this financing model [7]