北京东城前11月入境消费增长58%

Core Insights - The "2025 'East of the Forbidden City' Co-Creation Conference" was held in Beijing, highlighting a 58% year-on-year increase in inbound consumption in Dongcheng District from January to November 2025 [1] Group 1: Event Overview - The conference introduced over 50 enterprises as co-creation partners for the "East of the Forbidden City" initiative [1] - A cultural gift package for 2025 was launched, including resources from cultural landmarks, art venues, and customized cultural services [1] Group 2: Strategic Initiatives - Meituan announced a micro-vacation tourism consumption promotion plan for 2026, aimed at converting visitor flow into local consumption [1] - Beijing Bank introduced a specialized financial product package, including loans tailored for cultural and tourism enterprises to support project construction and operational expansion [1] Group 3: Brand Development - The "East of the Forbidden City" brand was officially launched in December 2018 and has evolved into an innovative platform for cultural, commercial, and tourism integration [1] - The initiative aims to explore innovative pathways for urban development through cultural and tourism empowerment [1]