渝农优品·京彩绽放——巴渝“土特产”名优百品暨重庆美食走进新华社推介会举行

Core Viewpoint - The event "Yunong Excellent Products · Jingcai Blooming" aims to promote high-quality agricultural products from Chongqing to Beijing and nationwide, enhancing the market presence of local specialties [1][5] Group 1: Event Overview - The promotional event was held on December 19, co-hosted by the Chongqing Agricultural and Rural Committee and Xinhua News Agency, focusing on connecting production and sales [1] - The event featured representatives from various sectors, including government officials and local businesses, to discuss industry collaboration and showcase Chongqing's unique agricultural products [1] Group 2: Product Promotion - Eight representative companies from Chongqing presented their specialty products, including Wuxi Eagle Tea, Pengshui Crystal Silk Sweet Potato Flour, and Fuling Pickled Vegetables, highlighting the diversity and uniqueness of local offerings [2] - The event showcased over a hundred specialty products from 41 enterprises across 23 districts in Chongqing, covering fresh produce, processed foods, and beverages [4] Group 3: Strategic Partnerships - A cooperation agreement was signed between the Chongqing Modern Agricultural Brand Service Promotion Center and Xinhua Screen Media, focusing on brand communication and content collaboration [4] - Five key enterprises from Chongqing signed strategic cooperation agreements with Beijing's New Fa Di Live E-commerce Base, establishing direct sales links to major distribution platforms [4] Group 4: Impact and Future Prospects - The event is seen as a significant step for Chongqing's agricultural sector to expand its market reach and enhance the influence of local agricultural brands [5] - The successful execution of the event is expected to inject new momentum into the integration of Chongqing's specialty agriculture into larger markets [5]