Nan Fang Du Shi Bao·2025-12-23 11:15Core Insights - The 14th Annual Financial Industry Evaluation event was successfully held, focusing on "Innovative Services Benefit the Public and Financial Empowerment Opens New Journeys" [2] - The event introduced the "New Wealth New Investment Pioneer Case" selection to highlight innovative financial practices amid ongoing capital market reforms and a low-interest-rate environment [2] Group 1: Award-Winning Institutions - Award-winning cases came from various sectors including securities, public funds, and bank wealth management, showcasing a shift towards prioritizing investor returns and serving the real economy [5] - Institutions like GF Securities, Wanlian Securities, and Dongguan Securities emphasized transitioning from "sell-side sales" to "buy-side advisory," enhancing personalized service and investor education [5] Group 2: Product Innovation - The core labels of product innovation among the awarded cases included "low threshold, high adaptability, and favorable rates," focusing on "fixed income+" products to meet diverse investor needs [6] - Institutions like China Merchants Bank Wealth Management and Xinyin Wealth Management developed multi-strategy product matrices to cater to different risk preferences [6] Group 3: Support for SMEs - Award-winning institutions innovated financing tools to support small and micro enterprises, particularly in technology and rural revitalization [7] - For instance, Yuekai Securities utilized intellectual property asset securitization to help specialized enterprises convert patents into financing capital [7] Group 4: Technology and Social Value - Many awarded institutions leveraged big data and AI to enhance financial service accessibility and efficiency [8] - For example, E Fund established an index direct access service that integrates complex investment tools with mobile services, reducing operational difficulty for investors [8] - Institutions like China Merchants Bank Wealth Management and Xinyin Wealth Management innovated "wealth management + charity" models, combining wealth growth with public welfare [8] Group 5: Future Directions - The organizing bodies will promote these benchmark cases to ensure that financial innovations benefit a broader population and contribute to the real economy and public welfare [9]