一叶茶、一尾鱼、一把“金钥匙”……文明集市展现潮州饶平农业全景丨文明集市县域行④

Core Viewpoint - The article highlights the vibrant cultural market in the Beijing Road business district, showcasing the unique agricultural products and cultural heritage of Chaozhou Raoping, which is actively promoting local specialties and enhancing consumer engagement through a series of promotional activities [7][10][36]. Group 1: Agricultural Products - Raoping County, located in eastern Guangdong, is known for its diverse agricultural products, including single bush tea, lion head geese, and lychee, which are gaining national recognition [12][13]. - The county has a tea planting area of 155,600 acres, producing 23,200 tons of tea with a value exceeding 5.7 billion yuan, supporting the livelihoods of 200,000 people [15][16]. - The seafood industry in Raoping is significant, with a projected total aquatic product output of 204,700 tons and an estimated value of 6 billion yuan in 2024, establishing it as an important marine aquaculture base in Guangdong [24]. Group 2: Cultural and Creative Products - The market features various local delicacies and cultural crafts, such as green bean cakes and shell crafts, which reflect the rich culinary culture and heritage of the Chaoshan region [19][23]. - Creative products like lychee woven ornaments and mini tea sets are being produced by local artisans, providing them with additional income and promoting traditional craftsmanship [28][29]. Group 3: E-commerce Development - Raoping County has implemented a three-year action plan for high-quality rural e-commerce development, aiming to integrate agricultural resources and promote local specialties to larger markets [31][32]. - The county is encouraging partnerships between enterprises and farmers to enhance product development and market access, effectively opening up new opportunities for agricultural products [33][34].