周大福:新形象店每月销售持续高于同区门店的平均水平
Xin Lang Cai Jing·2025-12-23 11:48

Core Viewpoint - Chow Tai Fook has opened its first global store featuring gold home decor in Shanghai, marking a significant step in the brand's transformation to attract high-end customers [1] Group 1: Store Opening and Product Offering - The new store at Shanghai's Hongqiao Henglun Plaza offers a wider range of products, including not only gold but also pink diamonds, colored diamonds, and jade, targeting a broader customer base [1] - Chow Tai Fook plans to open more new image stores in cities like Xiamen and Hangzhou, focusing on high-end shopping centers and prime commercial locations [1] Group 2: Sales Performance - As of September 30, 2025, Chow Tai Fook aims to have a total of 8 new image stores, which have consistently achieved monthly sales above the average for similar stores in the same area since their opening [1]

CHOW TAI FOOK-周大福:新形象店每月销售持续高于同区门店的平均水平 - Reportify