NBA Champion Jalen Williams Joins Forces With Paycom

Core Insights - Paycom Software, Inc. has announced a multiyear partnership with NBA champion Jalen (JDub) Williams to promote its AI engine, IWant [1][2] - The campaign titled "Answers" will feature commercials across various platforms, debuting during nationally televised NBA games on Christmas Day [2][5] - Williams' positive energy and approachable personality are highlighted as key attributes that make him an ideal ambassador for Paycom [3] Campaign Details - The "Answers" campaign will be visible on TV, digital, social, and print platforms, showcasing Williams interacting with the IWant AI engine while performing everyday tasks [2][5] - This campaign follows a previous collaboration with actor James Marsden, who starred in the "Know It All" commercial, emphasizing the ease of using Paycom's technology [4] Company Overview - Paycom Software, Inc. specializes in cloud-based human capital management software, focusing on automated HR and payroll technology [7] - The company leverages AI and full-solution automation to streamline processes, providing a seamless experience for clients and their employees [7] - Paycom has been recognized for its innovative technology and workplace culture for over 25 years, serving businesses of all sizes in the U.S. and internationally [7]