BJ's Restaurants Builds Momentum With Traffic Despite Cost Pressures

Core Insights - BJ's Restaurants, Inc. (BJRI) is experiencing growth due to increased traffic, operational efficiency, and effective marketing strategies, supported by an AI-driven labor model and ongoing remodeling efforts [1][4] Financial Performance - BJRI shares have increased by 36% over the past three months, significantly outperforming the Zacks Retail - Restaurants industry's 2.7% rise [2] - The earnings estimate for 2025 has risen to $2.19 per share from $2.14 in the last 60 days, with the company achieving an average earnings surprise of 155.6% over the last four quarters [4][2] Growth Drivers - Sales-building initiatives and strategic priorities are driving growth, with strong engagement from seasonal menu offerings and social-led marketing campaigns enhancing brand visibility [5] - In Q3 2025, BJRI reported a 0.5% year-over-year comparable sales growth, driven by a 3.3% increase in guest traffic, and restaurant-level operating margins expanded to 12.5% [6][8] - Menu innovation is a key focus, with successful new items like the Spooky Pizookie and the Brewhouse Sampler enhancing guest engagement and check averages [7][9] Remodeling and Expansion - BJRI is actively pursuing expansion through new unit construction and remodels, with plans to complete 20 remodels by year-end 2025, covering about half of its pre-2016 locations [10] Challenges - The company faces inflationary pressures, particularly in food costs, with a noted 2% year-over-year food cost inflation in Q3 2025, primarily due to higher beef and seafood prices [11]