Management consultants in trouble as AI boosters eat themselves

Core Insights - The consulting industry is facing significant challenges, with major firms experiencing profit stagnation and job cuts due to a slowdown in the global economy and a retreat from ESG initiatives [2][3][6] Group 1: Industry Performance - Accenture's share price has dropped over 22% since the beginning of the year, while the "Big Four" consultancies have reported stagnant profits for the first time since before the COVID-19 pandemic [2] - McKinsey is also experiencing a profit slowdown, marking a significant change after years of growth [2] Group 2: Demand and Economic Factors - A global economic slowdown and a decline in demand for cloud computing services, which previously fueled growth, are contributing to the industry's struggles [3][4] Group 3: Job Cuts and Restructuring - In response to these challenges, consulting firms are implementing job cuts, with McKinsey planning to reduce its workforce from 45,000 to 40,000 and cut an additional 4,000 jobs over the next two years [6] - The Big Four have similarly reduced their graduate schemes and laid off thousands of employees [6] Group 4: AI Transformation - Firms are attempting to reframe job losses as part of a transformation into leaner businesses that leverage AI technologies for greater efficiency [7][8] - Proponents of this strategy believe that AI will enhance client relationships and enable firms to undertake more strategic work [8] Group 5: Concerns About AI Implementation - There are concerns that the push for AI could lead to a "doom loop," where clients may be reluctant to pay for services delivered by AI, potentially exacerbating the current sales slump [9] - Experts warn that firms might cut staff before successfully implementing AI technologies, leading to operational challenges [10]