LOW vs. HD: Which Home Improvement Giant Is Making the Bigger AI Bet?
ZACKS·2025-12-23 19:11

Core Insights - The retail landscape for home improvement in the U.S. is being significantly influenced by the adoption of artificial intelligence (AI) by major players, Home Depot and Lowe's, making AI a competitive necessity rather than an experimental tool [1][2] Home Depot's Strategy - Home Depot is focusing on a disciplined execution model, embedding AI into core operations to enhance customer interactions, supply chain efficiency, and professional services [2][3] - The company has launched a generative AI suite called Magic Apron, which acts as a digital store associate, enhancing customer engagement and conversion rates [4] - AI is also optimizing operations through machine-learning systems that improve fulfillment and inventory management across over 2,300 stores [5] - The Pro ecosystem is being enhanced with AI-powered Blueprint Takeoffs, automating material lists and cost estimates, thus providing a scalable advantage for contractors [6] Lowe's Strategy - Lowe's is positioning AI as foundational infrastructure, integrating it into customer guidance, associate empowerment, and overall business operations [7][8] - The MyLowe tool provides tailored recommendations and step-by-step advice, enhancing customer confidence and increasing project completion rates [8][10] - Internally, Lowe's is using AI to support human expertise, equipping associates with real-time product intelligence and improving service across more than 1,700 stores [10] - The company is pursuing ambitious partnerships with tech giants to advance into spatial commerce and simulation-driven retail design, strengthening its competitive position [11] Comparative Performance - Home Depot's fiscal 2025 sales are projected to increase by 3.2%, but EPS is expected to decline by 4.5%, with a consensus estimate of $14.51 [12] - Lowe's fiscal 2025 sales and EPS are expected to grow by 2.9% and 2.2%, respectively, with a consensus estimate of $12.26 [14] - Over the past six months, Home Depot's shares have decreased by 3.9%, while Lowe's shares have increased by 10% [16] Valuation Metrics - Home Depot is trading at a forward P/E ratio of 23.03X, below its one-year median of 24.00X, while Lowe's has a forward P/E ratio of 18.72X, above its median of 18.62X [16] Conclusion - The contrasting strategies of Home Depot and Lowe's highlight different paths in leveraging AI for competitive advantage, with Home Depot focusing on operational integration and Lowe's on a unified intelligence-driven framework [17]

Home Depot-LOW vs. HD: Which Home Improvement Giant Is Making the Bigger AI Bet? - Reportify