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Group 1 - The small home appliance market is favored for its aesthetic appeal, compact size, and affordability, but issues like poor durability and difficult repairs are prevalent among consumers [1] - Complaints about small appliances often include "quality issues" and "after-sales evasion," with products like health pots and air fryers having short usage lifespans, leading to poor consumer experiences [1] - Small appliance companies heavily rely on marketing and internet sales, with one company's semi-annual report showing R&D expenses of 110 million yuan and sales expenses of 430 million yuan, indicating a nearly fourfold difference [1] Group 2 - The high degree of product segmentation and integration in small appliances leads to high repair costs relative to the product price, with limited profit margins in after-sales services, resulting in most companies only offering return-for-repair options [1] - To retain customers, companies must prioritize product quality, invest in core technologies and quality control, and consider providing spare parts for easily damaged components [1] - Establishing standardized repair protocols and collecting consumer feedback regularly can help address quality and after-sales issues in the small appliance industry [2]