Chan Ye Xin Xi Wang·2025-12-24 01:26Industry Overview - The plastic furniture industry is gaining popularity due to its vibrant colors, diverse shapes, lightweight, durability, and ease of maintenance, especially among urban small households and those frequently relocating [1][11] - The market size of China's plastic furniture industry is projected to reach 10.855 billion yuan in 2024, with a year-on-year growth of 3.09%, and is expected to reach 11.31 billion yuan in 2025 [1][12] Industry Development History - The plastic furniture industry has undergone four stages: the initial stage (1950s-60s), development stage (1970s-80s), rapid development stage (1990s-early 2000s), and transformation and upgrading stage (early 2000s-present) [5][6] - The industry has shifted focus towards technological innovation, brand building, and green, intelligent development to adapt to market changes [6] Industry Supply Chain - The upstream of the plastic furniture industry includes raw materials and equipment such as polyethylene, polypropylene, synthetic resins, and processing equipment [8] - The midstream involves the production and manufacturing of plastic furniture, while the downstream encompasses sales channels including e-commerce platforms and retail stores [8] Market Export and Import Trends - In 2024, China's plastic furniture export volume is expected to reach 11.831 million pieces, with a year-on-year increase of 13.95%, and export value to achieve 2.035 billion USD, up 14.41% [12][13] - The import volume of plastic furniture is projected to decline, with 2024 figures showing only 17.03 thousand pieces imported, a decrease of 29.25% [13] Competitive Landscape - The industry features a clear competitive structure with leading international brands like Lock & Lock and Tupperware in the first tier, domestic brands like Chahua and Miaojie in the second tier, and numerous regional or emerging brands in the third tier [14] - Chahua Modern Household Products Co., Ltd. reported a revenue of 180 million yuan in the first half of 2025, a decrease of 11.77% year-on-year [15] Future Development Trends - Future plastic furniture will integrate functionality and experience, incorporating smart systems and adaptive structures for dynamic interaction with users [17] - The industry will emphasize a full lifecycle approach to sustainability, focusing on recyclable materials and creating a closed-loop system for product lifecycle management [18] - Design aesthetics will evolve, moving towards artistic and emotional expressions, utilizing innovative shapes and advanced surface treatments to enhance visual and tactile experiences [19]