小镇农产品电商产值破亿元

Core Viewpoint - The article highlights the proactive measures taken by the Taihu Source Market Supervision Bureau to support the development of e-commerce in the agricultural sector, particularly focusing on live-streaming sales of local products [1] Group 1: Company Overview - Hangzhou Weizaitian Agricultural Co., Ltd., founded by veteran Yan Kang, has successfully grown its sales from several hundred thousand to over ten million yuan since its inception in 2021, becoming a representative figure in local e-commerce [1] - The company is part of a broader trend in Taihu Source Town, where over 10 similar e-commerce enterprises have emerged, collectively generating an annual output value exceeding 100 million yuan [1] Group 2: Industry Development - The rapid expansion of the agricultural e-commerce industry in Taihu Source Town is accompanied by challenges, including a rise in online consumer complaints [1] - In response, the Taihu Source Bureau has shifted from passive regulation to active service, launching the "Protecting Characteristic E-commerce" initiative to provide targeted support for compliance and operational guidance [1] - The initiative includes on-site visits and training sessions aimed at helping businesses understand and implement regulations effectively, thereby promoting sustainable growth in the agricultural e-commerce sector [1]