零跑十周年朱江明发布内部信 提出“四个必须”

Core Viewpoint - Leap Motor aims to achieve a sales target of 1 million vehicles by 2026, emphasizing continuous innovation, quality, overseas market expansion, and organizational efficiency as key focus areas for the next decade [2]. Group 1: Sales and Market Performance - Leap Motor announced it has completed its annual sales target of 500,000 vehicles ahead of schedule and is projecting sales of nearly 600,000 vehicles for 2025, with approximately 60,000 of those being overseas deliveries [3]. - The company has expanded into 35 overseas markets and plans to have over 800 stores globally by 2025, supported by a partnership with Stellantis to enhance its sales and service system [3]. - Cumulative sales since inception are expected to exceed 1.2 million vehicles by the end of 2025 [3]. Group 2: Product Development and Innovation - In 2025, Leap Motor plans to launch several new models, including B10, B01, and Lafa5, with the C10 model achieving monthly sales of 20,000 units [4]. - The flagship D series and the smart premium A series will also debut, with new products from the A and D series expected to be released in 2026 [4]. - The company aims to maintain a consistent product upgrade cycle across its B and C series [4]. Group 3: Company Vision and Future Goals - Leap Motor's founder, Zhu Jiangming, stated that the company must transition from being seen as a "new force" to a sustainable, respected global automotive enterprise [2][4]. - The long-term goal is to achieve annual sales of 4 million vehicles, indicating a significant ambition beyond the immediate target of 1 million [4]. - The upcoming 10th-anniversary event will highlight the company's journey and outline its strategic vision for the next decade [2].