Canva可画上线鸿蒙系统，探索跨端创作体验

Core Insights - Canva has officially launched on the HarmonyOS, enhancing cross-device collaboration and providing a seamless creative experience tailored to local user habits in China [1][4]. Group 1: Product Launch and Localization - The launch of Canva on HarmonyOS marks a significant step in the company's localization strategy in the Chinese market, which began in 2018 [3]. - Canva has developed a content system that includes over 160,000 Chinese templates, more than 300 Chinese fonts, and a vast library of materials, generating an average of 12 designs per second [3]. Group 2: User Engagement and Growth - In 2025, content creation related to Xiaohongshu on Canva increased by 70%, and the number of individual e-commerce users grew by 100%, indicating a rising demand for cross-device and high-frequency creative methods among Chinese creators [4]. - The "local scene first" strategy of Canva has extended from content and functionality to the device ecosystem, with HarmonyOS serving as a "localization booster" for better user experience [4]. Group 3: Cross-Device Collaboration - The upgraded experience of Canva on HarmonyOS leverages the system's architecture for "one-time development, multi-device deployment," enhancing cross-device adaptation efficiency and changing the creative workflow [4][6]. - Users can utilize features like "touch to sync" to instantly transfer ideas from mobile to computer, or efficiently create on foldable screens, facilitating seamless design flow across devices [4][6]. Group 4: Future Vision - The collaboration between Canva and HarmonyOS addresses current cross-device collaboration needs and envisions a future where "inspiration flows freely, and creation happens anytime" [6]. - By continuously aligning with local user scenarios, Canva aims to further optimize cross-device creative experiences and explore more possibilities for collaboration between system capabilities and creative tools [6]. Group 5: Company Background - Founded in 2013, Canva is a leading integrated visual communication and collaboration platform, aiming to empower the world with design capabilities [7]. - Since entering the Chinese market in 2018 under the brand "Canva可画," the company has focused on localized product capabilities, Chinese templates, copyright content partnerships, AI innovations, and multi-device experience optimization [7].