Core Insights - The report titled "2026 Social Trends Report" reveals the evolving social landscape of young people, emphasizing the theme of "finding life partners" [1][2] - It identifies ten key terms that encapsulate the social attitudes and practices of the current generation, reflecting their pursuit of freedom, sincerity, and an interesting life [1][2] Group 1: Social Evolution - Since 2025, the social map of youth has undergone a systematic reconstruction, showcasing a comprehensive evolution from self-acceptance to social connection [2] - Young people are advocating for "effective effort," focusing on results rather than paths, and promoting self-love as a form of daily care [2] - Social relationships are evolving towards "modular" forms, allowing young individuals to configure their social energy based on specific needs [2] Group 2: Cultural Insights - The report illustrates a psychological landscape co-created by millions of young people, marking a shift in social logic from "seeking externally" to "growing internally" [3] - This transformation signifies a new narrative of control and self-creation, moving beyond confrontation [3] - Soul has consistently published annual social trend reports for three years, reflecting its commitment to understanding the changing dynamics of youth culture [2]
Soul App联合复旦大学价值认知传播与人智协同治理交叉创新团队发布《2026年社交趋势报告》
Zheng Quan Ri Bao Wang·2025-12-24 11:15