消费者发“避雷帖”引丽江古城旅拍退单潮，有商户称：确有部分商家低价引流，图片精修易引发消费者不满

Core Viewpoint - The wedding photography industry in Lijiang is facing significant challenges due to the spread of false "warning posts" on social media, leading to a large number of order cancellations and prompting local authorities to request intervention from the Xiaohongshu platform for content regulation [4][5][12]. Group 1: Industry Response - The Lijiang Cultural and Tourism Bureau has issued a request for Xiaohongshu to enhance information auditing and monitoring in the wedding photography sector, citing that many consumers exploit false posts to demand refunds without the businesses being at fault [4][12]. - Local businesses have reported that complaints primarily revolve around additional charges for photo retouching and dissatisfaction with the quality of edited images, which has led to a significant loss of reputation and order cancellations [8][12]. Group 2: Consumer Complaints - Common complaints from consumers include hidden fees for photo retouching and inadequate photography skills, with many customers expecting more retouched images than what was agreed upon in contracts [8][9]. - The photography service process is divided into four stages: customer acquisition, trial makeup, shooting, and post-editing, with the post-editing stage being the most contentious due to differing expectations between customers and service providers [8][9]. Group 3: Regulatory Measures - The Lijiang Cultural and Tourism Bureau and the local industry association have introduced management measures and cost guidelines to promote transparency and integrity in the industry, urging businesses to clearly state service items and pricing [12][14]. - A cost guideline for ethnic photography packages has been published, suggesting a base price starting at 298 yuan, aimed at encouraging rational consumer behavior and discouraging the pursuit of excessively low prices [12][14].