Group 1 - The article discusses the rising popularity of "blind box matching" live streaming sales, where consumers spend a small amount to potentially win more items through matching colors during live broadcasts [1][2] - This new sales model combines elements of mystery boxes, live streaming, and gaming, attracting consumers with the thrill of chance and surprise [1] - The concept of "luck" or "probability" in these live streams is often manipulated by businesses to control costs and ensure profitability, leading to a pre-set outcome rather than a fair game of chance [2] Group 2 - Many consumers express disappointment upon receiving products, finding that the quality does not match the expectations set during the live stream, often resulting in feelings of having purchased "beautiful waste" [2] - There are significant concerns regarding the quality and safety of products sold through this model, with many items being classified as "three-no products" (no quality, no manufacturer, no safety) and potentially posing health risks [3] - Consumer protection agencies emphasize the need for businesses to provide accurate and timely information about products, especially for food items, and warn consumers to treat these purchases as entertainment rather than investment opportunities [3]
盲盒对对碰,当心“碰”出来的消费陷阱
Xin Lang Cai Jing·2025-12-24 23:56