王思聪，名下资产被法拍，“估值-166万元，起拍价10.75万元”！相关公司曾红极一时 后被曝出大规模裁员关店

Core Viewpoint - Beijing Pusi Investment Co., Ltd. is auctioning an 8% stake in Maiji Culture Communication Co., Ltd., with a starting price of 107,500 yuan and an assessed value of -1.6662 million yuan [1][13]. Group 1: Company Overview - Beijing Pusi Investment Co., Ltd. was established in December 2009, with a registered capital of 20 million yuan, and is wholly owned by Wang Sicong [4][15]. - The company primarily engages in project investment, investment management, and investment consulting [4][15]. Group 2: Auction Details - The auction for the 8% stake in Maiji Culture has a starting price of 10.75 million yuan and requires a deposit of 1 million yuan, with a minimum bid increment of 100,000 yuan [1][13]. - The assessed value of the stake is negative, at -1.6662 million yuan, indicating potential financial distress [1][13]. Group 3: Maiji Culture Background - Maiji Culture was a project that Pusi Investment entered during its A+ round in 2019, focusing on immersive interactive game dramas [6][17]. - The company gained popularity with hits like "Invisible Guardian" but has faced significant challenges, including mass layoffs and store closures, leading to its listing as an executed entity by the court [6][17]. Group 4: Shareholding Structure - Following strategic financing in 2022, Maiji Culture's shareholding structure diversified, with Feng Yuan holding 52.2% as the controlling shareholder, while Pusi Investment's stake was reduced to 10% [7][17]. - The 8% stake being auctioned is part of Pusi Investment's holdings in Maiji Culture [7][17]. Group 5: Financial Challenges - Pusi Investment has claimed to manage assets exceeding 1 billion USD and has invested in nearly 80 projects, including Panda Interactive Entertainment and Hero Interactive Entertainment [8][19]. - The company has faced increasing cash flow pressures and has been listed as an executed entity multiple times due to a cooling market in live streaming, esports, and content entrepreneurship [8][19].