贾国龙首次回应西贝预制菜风波：不应和顾客硬刚 降价菜品不会再涨价

Core Insights - The founder of Xibei, Jia Guolong, reflects on the recent turmoil and acknowledges the need for better customer engagement and responsiveness [1][3] - Xibei has made significant changes to its menu and pricing strategy in response to customer feedback, including a nearly 20% price reduction on over 30 dishes [1][4] - The company aims to transition towards a "family-friendly restaurant" model, focusing on children's meals and enhancing service quality [2][4] Group 1: Customer Engagement and Menu Changes - Jia Guolong admits to past mistakes in handling customer feedback and emphasizes the importance of listening to customers moving forward [1][3] - In September and October, Xibei adjusted over 10 dishes to be made fresh in response to consumer demands, while maintaining a central kitchen for operational efficiency and food safety [1][3] - The average customer spending has decreased from 92 yuan to 75 yuan due to the price cuts implemented in October [1][4] Group 2: Future Strategy and Business Model - Xibei plans to slow down its expansion and focus on stabilizing its existing 300+ stores, indicating a shift in growth strategy [2][4] - The company intends to enhance employee compensation, with an average salary increase of 500 yuan for frontline staff during the recent turmoil [4] - Jia Guolong believes that the ceiling for chain Chinese restaurants has not yet been reached, suggesting potential for significant growth in the sector [2][4]