Jin Tou Wang·2025-12-25 06:24Core Viewpoint - The concept of carbon neutrality is not just a national strategy or industry issue, but directly impacts individual quality of life and health, as highlighted by Haier Smart Home's recent conference [1] Group 1: Carbon Footprint and Energy Consumption - Household appliances account for over 20% of global electricity consumption, indicating that every use of appliances contributes to carbon emissions [2] - Energy-saving measures have transitioned from merely a cost-saving choice to a personal contribution to environmental protection [2] Group 2: Green Innovation and Product Success - True green innovation should enhance user experience without imposing high costs, as demonstrated by Haier's successful products [3] - Notable products include the "Lazy Three-Tub Washing Machine," which saves over 50% in time and has sold over 300,000 units, and the "Mai Lang Refrigerator," which consumes less than one kilowatt-hour per day and has surpassed one million units in sales within three quarters [3] - The X11 washing machine is 70% more energy-efficient than the highest efficiency standards, while the Combo washing machine, despite being three times the industry average price, has sold over one million units in 15 months due to its 50% energy savings [3] Group 3: Integration of Green Practices in Daily Life - Haier is advancing from product energy savings to scenario-based energy savings, utilizing smart technology to optimize energy consumption in homes and buildings [4] - The "Building Brain" system has saved 4.5 billion kilowatt-hours of electricity and reduced carbon emissions by approximately 4 million tons, equivalent to planting over 200 million trees [4] - Haier's green initiatives extend beyond households to commercial and industrial applications, including efforts in the Asia's largest low-carbon ice surface and setting carbon emission intensity targets in the Australia-New Zealand market [4] Group 4: User-Centric Approach and Global Initiatives - All of Haier's carbon neutrality actions are ultimately aimed at benefiting users by providing green, healthy, and economical appliances while reducing environmental impact from manufacturing [5] - The company has launched a global carbon neutrality initiative, emphasizing the need for collaboration across the supply chain and user participation in achieving carbon neutrality [5] - The choices consumers make, such as selecting energy-efficient appliances, contribute to carbon neutrality, making it a tangible part of daily life [5]