国泰产险健康险:守护您所珍视的一切
Zhong Guo Jing Ji Wang·2025-12-25 08:16

Core Insights - The health consciousness among the public in China has significantly increased, shifting from a disease treatment focus to a health-centered approach, influenced by rising disposable income and policy guidance [1] - The health industry market size in China is projected to reach 9 trillion yuan in 2024, showing a substantial increase from 8 trillion yuan in 2021, indicating strong growth in health-related consumption [1] - The demand for health services has diversified, expanding from disease treatment to include prevention, management, and rehabilitation, reflecting a trend towards more comprehensive health services [1] Group 1: Product Offerings - The company has developed a comprehensive product matrix to address health needs across different life stages, including maternity, child care, career establishment, elderly care, and health maintenance [2] - Specific products include maternity insurance for complications and congenital diseases, child health insurance for daily illnesses and accidents, and elderly medical insurance covering hospitalization and cancer treatment [2][3] - The offerings aim to fill coverage gaps and respond to the evolving health needs of various demographic groups, contributing to the "Healthy China" initiative [1][2] Group 2: Service Innovation - The company is creating a "Health Management Service Platform" that integrates insurance protection with health management services, covering the entire healthcare process from pre-diagnosis to recovery [3] - This platform aims to provide tailored health services for different age groups and life stages, enhancing the overall customer experience [3] - The company emphasizes a commitment to customer-centricity, aiming to become a trusted partner in health and wellness for families [3]