昆明：“旅居热”扮靓乡村颜值，鼓了村民“钱包”

Core Insights - The article highlights the growing demand for travel and residence in rural areas of Kunming, where local villages are integrating agricultural, cultural, and tourism resources to create unique experiences that enhance both the aesthetic appeal of the villages and the income of the villagers [1] Group 1: Tourism and Economic Impact - From January to October this year, Yunnan province received 690 million tourists, with 4.16 million engaged in travel and residence, surpassing the total for the previous year and setting a new record [1] - Anning Bajie, known for its rose cultivation, has seen villagers like Liu Yanfen earn nearly 40,000 yuan from rose sales during the flowering season, significantly improving their economic situation [2] - Haiyan Village, with a history of 600 years, has revitalized its economy by introducing new business models such as homestays and cafes, attracting over 3 million visitors in 2024 and generating 1.05 billion yuan in consumption [5] Group 2: Employment Opportunities - The introduction of deep processing products like rose cakes and rose oil in villages has increased the average annual income of villagers by over 30,000 yuan [2] - The "Village Broadcasting Courtyard" initiative has allowed villagers to sell agricultural products directly to broader markets, increasing their annual income by 20,000 to 30,000 yuan [6] - In 2024, the agricultural processing industry in Kunming is expected to pay 6.767 billion yuan in wages to farmers, contributing to a total income increase of 10.188 billion yuan for villagers [6] Group 3: Innovative Business Models - Yan Ta Village has transformed abandoned houses into a combination of guesthouses and educational spaces, attracting significant tourist interest and generating over 1 million yuan for the village [3] - The integration of local resources and the development of experiential projects, such as ecological robot research and cultural studies, have created diverse income streams for villagers [3][4] - The focus on "characteristic positioning, experiential transformation, and brand marketing" has allowed local agricultural products to reach wider markets, enhancing their value [6]