KMYY(SH:600518) Chan Ye Xin Xi Wang·2025-12-26 01:30Overview - The core viewpoint of the article highlights the growing demand for Xuan Shen (玄参), a key traditional Chinese medicine, driven by the promotion of TCM clinical applications and supportive policies, with a projected demand of 415.91 tons and a market size of 249 million yuan in 2024 [1][10]. Market Policies - The Chinese government has issued multiple policies to enhance the development of the TCM industry, focusing on improving the standards for planting and processing Chinese medicinal materials, including Xuan Shen [5][6]. Industry Chain - The Xuan Shen industry chain includes upstream activities such as seed selection, seedling cultivation, and planting, while the midstream involves processing, including initial and deep processing. The downstream market encompasses pharmaceuticals, health products, functional foods, and wellness beverages [6][8]. Current Development - The demand for Xuan Shen is steadily increasing due to the rising awareness of health management and chronic disease care among the public, leading to its application in health products and functional foods [1][10]. Competitive Landscape - The Xuan Shen industry features numerous participants, including both planting and processing enterprises. Key players like Kangmei Pharmaceutical and Hu Qing Yu Tang dominate the high-end market through standardized processing and brand recognition [11][12]. Future Trends - The Xuan Shen industry is expected to focus on enhancing the quality of medicinal materials, with an emphasis on breeding high-yield and resilient varieties, and promoting eco-friendly cultivation methods. Additionally, there is potential for expanding into international markets, particularly in Southeast Asia and Western countries [13][14].