Core Viewpoint - Shanghai has officially launched the "Game Shanghai Ten Measures" to support the development of the gaming and esports industry, with an annual special funding of 50 million yuan as the core, aiming to create a comprehensive and systematic support system for the industry [1] Group 1: Policy Overview - The "Game Shanghai Ten Measures" breaks the previous district-level support model and covers ten areas including industrial cluster construction, high-quality creation, technological innovation, cultural export, and financial support [1][2] - The policy aims to build a world-class gaming and esports cluster, enhance the industry ecosystem, and promote international cooperation [2][5] Group 2: Financial Support and Investment - The policy includes the establishment of an industrial investment fund to support key enterprises and small teams in the industry, providing systematic support for small and medium-sized gaming companies [3][6] - The investment fund will help identify and nurture talent and teams in the gaming and esports sectors, benefiting the entire industry [4] Group 3: Industry Growth and Projections - Shanghai's gaming industry is projected to achieve sales revenue of 170.7 billion yuan by 2025, with a year-on-year growth of approximately 9.6%, and overseas revenue expected to reach 30.3 billion yuan, growing by 13.7% [2][3] - The city has already formed a complete ecosystem with major companies like Tencent and NetEase leading, and international firms like Blizzard and EA establishing a presence [3] Group 4: Talent and Innovation - The policy emphasizes talent cultivation and innovation incentives, including the establishment of a knowledge property rights protection mechanism to combat infringement [6] - Shanghai aims to create a supportive environment for startups through incubators and one-stop services for new gaming enterprises [3][6] Group 5: International Expansion - The "Game Shanghai Ten Measures" focuses on facilitating the international expansion of gaming companies, addressing challenges such as copyright infringement and complex processes in overseas markets [9] - A comprehensive overseas service platform will be established to support localization, compliance, and financial services for gaming products [9] Group 6: Cultural Integration and Industry Events - The policy encourages the integration of original gaming content with traditional Chinese culture and Shanghai's urban characteristics, promoting cross-industry collaboration [9] - It aims to enhance the level of industry exhibitions, such as the China International Digital Interactive Entertainment Expo, to build bridges for domestic and international industry exchanges [9]
5000万元年度扶持落地,上海“游戏沪十条”来了
Guo Ji Jin Rong Bao·2025-12-26 05:13