Core Insights - The outdoor sports industry in China is projected to exceed 3 trillion yuan by 2025, with Guangdong province playing a significant role in this growth due to policy support and market demand [1] - The number of people regularly participating in outdoor sports in Guangdong has reached 30 million, contributing to an industry scale of 300 billion yuan [1] Group 1: Industry Development - The Guangdong Outdoor Sports Association was established in January 2017 and has been promoting outdoor sports through various initiatives, including the South Guangdong Ancient Trail Orienteering Competition [3] - The association has modified its charter to expand the range of sports activities, now including marathon, triathlon, mountain climbing, and various water and aerial sports [3][4] - Outdoor sports are recognized as a crucial part of mass sports, contributing to national health and economic strategies, and there is a growing demand for talent in this sector [4] Group 2: Growth Opportunities - The rapid development of outdoor sports in Guangdong is supported by increasing participation, a diverse supply of products, improved facilities, and a robust policy framework [4] - The province is positioned to leverage favorable conditions for high-quality development in outdoor sports, indicating a promising future for the industry [4]
广东户外运动人口达3000万 把握机遇紧扣“新”字谋发展
Xin Lang Cai Jing·2025-12-26 05:40