Core Insights - The event "Intelligent Manufacturing Going Global: New Cross-Border Directions" focuses on the integration of AI in cross-border e-commerce, emphasizing the reconstruction of intelligent supply chains, global brand strategies, and compliance systems [4][5]. Group 1: Event Overview - The forum, co-hosted by multiple organizations, aims to gather over a hundred industry leaders to discuss the evolving landscape of cross-border e-commerce [2][4]. - The event highlights the shift from mere product movement to a competitive arena involving brands, technology, and supply chain capabilities, positioning cross-border e-commerce as a key driver for China's integration into the global value chain [5][7]. Group 2: Industry Challenges and Innovations - Companies are transitioning from product exports to industry chain exports, with a focus on addressing supply chain challenges, particularly in logistics and financing [11][13]. - The establishment of the "Cross-Border Going Global Alliance" aims to create a collaborative platform for industry players to share resources and insights, enhancing the overall ecosystem [22][23]. Group 3: AI and Content Marketing - AI is recognized as a crucial tool for enhancing operational efficiency and driving brand growth in cross-border e-commerce, with companies leveraging AI for content creation and market adaptation [20][25]. - The importance of content marketing is emphasized as a key lever for brand growth, with insights on how to effectively utilize influencers and user-generated content to build brand presence [22][25]. Group 4: Future Directions and Strategic Goals - The global youth cross-border association plans to deepen its focus on empowering young entrepreneurs and integrating various resources to navigate the complexities of cross-border e-commerce [9][28]. - The industry is moving towards a collaborative ecosystem where small and medium enterprises can engage directly with brands and experts, fostering innovation and reducing entry barriers [28].
智造出海!湾区跨境论坛在深举行,共探AI时代出海新路径
Nan Fang Du Shi Bao·2025-12-26 09:25