中央网信办发布网络名人账号行为负面清单

Core Viewpoint - The notification aims to regulate the behavior of internet celebrity accounts by establishing a negative list of behaviors to prevent negative impacts from inappropriate online actions [1] Group 1: Regulatory Framework - The notification emphasizes the need for internet platforms to implement legal requirements and relevant regulations, including the "Regulations on the Governance of Online Information Content" and "Regulations on the Management of Internet User Account Information" [1] - It calls for the establishment of community rules and user agreements to manage the behavior of internet celebrity accounts effectively [1] Group 2: Negative Behavior List - The negative list includes the following behaviors: - Spreading vulgar content, including the use of inappropriate language and soft pornography [2] - Promoting undesirable values that contradict socialist core values, such as "lying flat" and "wealth worship" [2] - Creating negative personas that challenge public morals, such as glorifying criminal identities [2] - Disseminating false information, including fabricated experiences and misleading narratives [2] - Distorting policies and public events, leading to misinformation and public distrust [2] - Inciting group conflicts by stigmatizing social issues based on region, ethnicity, or profession [2] - Disclosing personal information of others, leading to online violence [3] - Organizing online disputes or offline confrontations due to personal conflicts [3] - Soliciting negative information under the guise of "rights protection" for malicious purposes [3] - Encouraging fans to gather in unsafe areas, disrupting public order [3] - Using celebrity status to extort services or benefits from others [4] - Engaging in unlicensed operations in areas requiring specific qualifications [4] - Conducting illegal activities such as gambling and fraud through coordinated accounts [4]