成都冬季文旅大幕26日开启

Core Viewpoint - The winter cultural tourism season in Chengdu has officially commenced, featuring nine major themes and over a hundred city activities aimed at enhancing the integration of culture, commerce, and tourism, while promoting the "Park City·Happy Chengdu" brand [6][18]. Summary by Categories Winter Tourism Activities - The launch event introduced nine major winter tourism themes, including family-friendly activities, intangible cultural heritage experiences, and wellness education, designed to stimulate the winter tourism market [7][13]. - The nine themes include: 1. Warm Snow and Hot Spring Tour: Combining highland skiing with therapeutic hot springs [7]. 2. Cultural Heritage Street Tour: Connecting historical narratives with local life [8]. 3. Music and Arts Tour: Featuring symphonic performances and street art [8]. 4. Trendy Arts Tour: Showcasing the fusion of trendy play and art [9]. 5. Panda and Night Market Tour: Focusing on family interactions and local cuisine [10]. 6. Chengdu Intangible Heritage Tour: Highlighting local craftsmanship [11]. 7. Garden and Study Tour: Offering immersive experiences in traditional crafts [12]. 8. Flower and Leisure Tour: Combining flower viewing with recreational activities [12]. 9. Day and Night Festival Tour: Featuring major events like the Chengdu Temple Fair and International Panda Lantern Festival [13]. New Year Celebrations - Chengdu is organizing a comprehensive New Year celebration featuring a light show, music concerts, and various cultural activities to enhance winter tourism engagement [14][15]. - The celebration includes a variety of performances, such as symphonic concerts and popular music events, catering to diverse audience preferences [14]. Classic Tourism Routes - Chengdu is launching classic tourism routes that encompass 80 key locations, integrating themes like trendy play, industrial heritage, and natural ecology, providing a rich and immersive experience for visitors [17]. - These routes aim to showcase the unique lifestyle of Chengdu, blending modern attractions with traditional culture [17]. Collaborative Promotion - Chengdu is collaborating with neighboring cities to promote its winter tourism resources at various expos and targeted marketing events, aiming to attract visitors and enhance the city's cultural tourism profile [18].