规范网络名人账号行为管理

Core Viewpoint - The Central Cyberspace Affairs Commission has issued a notification to regulate the behavior of internet celebrity accounts, aiming to prevent negative impacts from inappropriate online conduct [1] Summary by Relevant Categories Regulatory Framework - A negative list of behaviors for internet celebrity accounts has been established, which includes spreading vulgar content, promoting undesirable values, creating negative personas, disseminating false information, distorting policies and public events, inciting group opposition, and engaging in unqualified operations [1] Implementation Requirements - Online platforms are required to strictly implement legal regulations and the negative list, ensuring accountability and enhancing community rules and user agreements related to the management of internet celebrity accounts [1] Guidance for Influencers - The notification emphasizes the need for internet celebrity account operators to use their influence responsibly and to regulate their online behavior [1]