从赛场到职场 广东电竞人才培养“玩”出新花样
Xin Lang Cai Jing·2025-12-27 00:10

Core Viewpoint - The esports industry in Guangdong is experiencing significant growth, driven by a strong demand for talent and supportive government policies aimed at enhancing the quality of talent cultivation [2][3][4]. Group 1: Industry Growth and Economic Impact - The esports industry is projected to generate revenues of 29.33 billion yuan by 2025, with a user base exceeding 495 million people in China [3]. - Guangdong province is a key player in the esports sector, hosting the first Electronic Sports Super League from December this year to July next year, featuring teams from the Guangdong-Hong Kong-Macao Greater Bay Area [2][3]. Group 2: Talent Demand and Employment Opportunities - The esports sector is expected to create over 650,000 full-time jobs by 2024, marking a 136% increase from 2023, with roles spanning game content production, event operations, and marketing [3][4]. - The Greater Bay Area's esports industry is anticipated to continue expanding its employment scale, driven by the growing user base [3]. Group 3: Talent Cultivation Initiatives - Guangdong and Guangzhou have implemented a series of policies to enhance the esports talent cultivation system, including establishing training bases and integrating education with industry needs [4][5]. - The "combination punch" approach aims to strengthen the collaboration between government, associations, enterprises, and educational institutions to improve talent supply and employment pathways [4][6]. Group 4: Educational Partnerships and Curriculum Development - Many universities in the Greater Bay Area have begun offering esports-related programs, with 20 institutions currently involved [5]. - There is a need for clearer definitions in esports education, focusing on whether to train competitive players or comprehensive industry professionals [5][6]. Group 5: Transitioning Career Paths for Esports Athletes - Clubs are encouraged to support players in planning their post-competitive careers, with a focus on providing opportunities in coaching, event commentary, and management [6][7]. - TT Esports has established a career transition support program for players, offering guidance and resources for various career paths [7]. Group 6: Digital Sports and Innovative Training Models - The concept of "digital sports" is emerging, integrating esports with physical activities and new technologies, aiming to create a healthier and more sustainable career path for esports professionals [8][9]. - Guangzhou Sports Academy is pioneering a curriculum that includes digital sports, aiming to train professionals who can lead the development of this new industry [9][10].