Core Insights - Financial services firms are increasingly utilizing RankOS™, an AI visibility operating system by NEWMEDIA.COM, to enhance brand recognition and trust in AI-generated search results [1][3] - RankOS™ addresses the gap between traditional SEO and AI visibility, particularly in regulated sectors like banking and insurance, where AI systems impose stricter credibility standards [2][3] Industry Challenges - Financial services and insurance queries are highly regulated, leading to conservative AI behavior in surfacing information, with less than 18% of evaluated brands appearing in AI-generated search answers despite strong traditional search rankings [3][4] - A significant number of financial services websites (over 60%) lack consistent structured data in AI-readable formats, which hampers their visibility [6] RankOS™ Features - RankOS™ offers a compliance-aware approach to AI Engine Optimization (AEO), integrating SEO, PR, and entity data into a unified visibility framework [5] - The platform focuses on enhancing entity authority, citation strength, and trust signals to improve AI visibility for financial brands [7] Importance of Trust and Compliance - Financial brands with authoritative third-party citations are over four times more likely to be referenced by AI systems compared to those relying on owned media [6] - AI systems favor brands that demonstrate clear compliance and trust indicators, such as licensing disclosures and verified media mentions [6][8] Future Developments - NEWMEDIA.COM plans to release additional benchmarks for RankOS™ across regulated and high-trust industries throughout 2026, indicating ongoing commitment to enhancing AI visibility for financial organizations [8]
Financial Services and Insurance Firms Turn to RankOS™ as AI Search Raises the Bar for Trust and Authority
Globenewswire·2025-12-27 00:40