产销对接火热！中山香农优质农产品湾区展销会举行

Core Viewpoint - The "Zhongshan Xiangnong" quality agricultural products exhibition and sales event aims to promote local agricultural products to a broader market, enhancing the visibility of regional brands and enriching the national dining table [2][4][25]. Group 1: Event Overview - The exhibition showcased over a hundred quality agricultural products under the "Zhongshan Xiangnong" regional public brand, utilizing a model of "display + tasting + sales negotiation" [3][4]. - The event attracted 13 companies, featuring local specialties such as Shiqi pigeon, Huangpu cured meat, and Xiaolan chrysanthemum, with interactive experiences and tastings to engage consumers [6][7][8]. Group 2: Business Engagement - A key component of the event was the "Zhongshan Xiangnong" agricultural product supply and demand matching seminar, where dozens of buyers and agricultural representatives discussed brand development and collaboration [18][19]. - The Deputy Director of Zhongshan Agricultural and Rural Bureau highlighted Zhongshan as a core supply base for quality ingredients in the Greater Bay Area, emphasizing the growth of various agricultural sectors [23][25]. Group 3: Brand Development - The "Zhongshan Xiangnong" brand has gathered 100 high-standard agricultural products and is present on three major e-commerce platforms, reaching over 1.4 million audiences through new media [28][30]. - The brand aims to meet the demand for high-quality, organic products among consumers in the Greater Bay Area, with plans for further market expansion and collaboration with local agricultural enterprises [34][36]. Group 4: Strategic Partnerships - Several strategic cooperation agreements were signed during the event, including partnerships between Guangzhou Food Enterprise Association and Zhongshan Baishi Chicken Company, indicating practical outcomes for the "Zhongshan Xiangnong" brand [50][52]. - Buyers expressed strong interest in local products, with many indicating plans to establish procurement strategies following the event [59][61].