Core Insights - The first Shanghai Tourism Strategy Super Competition has received enthusiastic responses, with over 10,000 participants, aiming to empower market entities and promote multi-day tourism [1] - The event has launched the Shanghai Travel Super AI Music Competition, which has garnered over 1.8 million views and produced more than 1,300 AI songs, showcasing a blend of Shanghai's characteristics and AI creativity [1][3] Group 1: Event Overview - The Shanghai Travel Super AI Music Competition is a significant upgrade to the Shanghai Travel Super Competition, focusing on the integration of music, tourism, and technology [3] - The competition aims to stimulate public enthusiasm for sharing urban life and exploring high-quality development opportunities in the cultural tourism sector through AI [3][4] Group 2: AI Music Competition Impact - The AI music competition lowers the barriers to music creation, encouraging participants to explore and promote Shanghai's cultural tourism features [3][4] - Various districts in Shanghai have launched AI songs that reflect their unique cultural tourism resources, creating a collaborative ecosystem [3][4] Group 3: Marketing and Engagement Strategies - The competition seeks to transform quality AI music content into promotional tools for urban tourism, enhancing interactive marketing strategies [3][4] - It aims to establish a long-term traffic generation mechanism through media platforms, promoting continuous dissemination and engagement [3] Group 4: Broader Implications for the Industry - The AI music competition serves as a pioneering example for the application of AI in the cultural tourism sector, providing replicable experiences for industry stakeholders [4] - The initiative aims to embed local cultural elements into music, enhancing public awareness and interest in visiting Shanghai [4]
上海旅超AI音乐赛携手AI开放麦,创新打造文旅宣推新范式
Guo Ji Jin Rong Bao·2025-12-27 02:25