“县”在的幸福丨“百鸟”飞出月亮山

Core Viewpoint - The article highlights the successful integration of traditional culture and modern sports in Rongjiang County, Guizhou, showcasing how local ethnic culture, particularly the Miao embroidery, has become a source of income and community development through events like the "Village Super" football league [1][9]. Group 1: Economic and Cultural Development - Rongjiang County is recognized for its rich ethnic culture and has seen significant economic and social development over the past five years, particularly in the context of poverty alleviation and rural revitalization [1]. - The "Village Super" football league has become a platform for promoting local culture, attracting tourists and generating income for the community [7][9]. - The Miao traditional costume, known as the "Hundred Birds Dress," has gained popularity, leading to increased sales and interest from tourists, with one dress selling for 38,000 yuan [5][9]. Group 2: Community Engagement and Employment - Local artisans, such as Pan Faying, have transformed traditional skills into profitable ventures, with her embroidery workshop generating significant income and creating job opportunities for over 100 local women [9][13]. - The establishment of multiple embroidery workshops in the village has led to increased employment, with artisans earning between 4,000 to 5,000 yuan monthly during peak seasons [13]. - The local government has implemented initiatives to enhance the economic impact of traditional crafts, aiming for a qualitative leap in the preservation and promotion of intangible cultural heritage [13]. Group 3: Entrepreneurial Opportunities - Entrepreneurs like Liu Qinlan have leveraged the popularity of the "Village Super" to establish businesses that promote Miao culture, with her sales reaching 1.5 million yuan this year [11][13]. - Liu's experience highlights the importance of digital skills in modern entrepreneurship, as she has utilized social media and live streaming to market her products effectively [11][13]. - The overall online engagement with the "Village Super" has surpassed 130 billion views, indicating a significant interest in the region's cultural offerings [13].