舌尖上的老川味多了新味道

Core Viewpoint - The Sichuan food industry is evolving by integrating traditional flavors with modern packaging and distribution methods, enhancing competitiveness and market reach [1][7]. Group 1: Company Developments - Sichuan Sizhuyuanwei Food Co., Ltd. launched its first batch of meat-flavored noodles in July 2023, transitioning from traditional bowl packaging to modern boxes [2][3]. - The company invested over 1 million yuan to establish a factory that employs high-temperature sterilization technology, extending product shelf life to six months [2]. - Online sales for the new products exceeded 10,000 orders within five months of launch [2]. Group 2: Industry Trends - The Sichuan food industry is leveraging a "circle-chain" approach to enhance development, focusing on building parks, nurturing leading brands, and expanding market access [1][7]. - The industry has seen significant growth, with Sichuan's food production scale ranking among the top in the country, particularly in sectors like seasoning and refined tea [7]. - The province's food supply chain is robust, with over 25,000 catering businesses forming stable procurement networks, catering to a large number of food tourism visitors [7]. Group 3: Market Expansion - The company is exploring international markets, with freeze-dried products being exported to countries like Malaysia, where local preferences favor familiar tropical flavors [4][5]. - The company has already exported approximately 80,000 bags of products to Malaysia this year, with expectations to double this figure next year [5]. - The supply-demand matching event facilitated connections between 96 food enterprises and potential buyers, promoting product sampling and immersive consumer experiences [6][7].