聚势赋能 向“新”而行
Xin Lang Cai Jing·2025-12-27 23:52

Core Insights - The Fujian New Media Conference held on December 26 in Fuzhou gathered representatives from various media sectors to discuss challenges and reforms in the media landscape [1][2] - The conference emphasized the need for systemic transformation in mainstream media, driven by technological advancements and the integration of news and online discourse [2][3] Group 1: Systemic Transformation - The conference theme "Reform and Intelligent Change" focused on enhancing the capabilities of mainstream media amidst the challenges posed by AI and technological innovations [2][3] - Key speakers highlighted the importance of adapting to trends such as mobile, video, interactivity, and intelligence in media production and dissemination [3] - Fujian Daily proposed a transformation strategy involving a three-end circulation model and a dual-driven approach focusing on technology and talent [4] Group 2: Implementation and Innovation - Fujian Daily has initiated 24 reform measures covering over 50 specific tasks aimed at enhancing content, innovation, and technology integration [4] - The establishment of the "Fujian Provincial Intelligent Media Resource Library" aims to break down information silos and leverage AI for content production [4][5] - The conference showcased various innovative practices, including the application of AI in media processes and talent development initiatives [5] Group 3: Collaboration and Future Directions - The formation of the Fujian Provincial News Workers Association New Media Professional Committee marks a new phase in the collaboration between traditional and emerging media [6][7] - Strategic agreements were signed with China Daily and Renmin University to enhance international communication and resource sharing [8] - The emphasis on cultivating a skilled workforce is crucial for the success of media transformation and international outreach [8]