从课堂到 “云端”，这所职院探索“助农”育人新模式

Core Viewpoint - The article highlights an innovative approach by Changsha Business and Tourism Vocational College to integrate e-commerce and rural revitalization through live streaming, allowing students to actively participate in promoting local agricultural products and cultural goods [1] Group 1: Educational Innovation - The college has moved its core course "New Media Marketing" outside the classroom to engage students in practical live streaming experiences in high-traffic areas of the campus [1] - Students, referred to as "new farmer anchors," are using their digital skills to tell the stories of Hunan's unique products and facilitate the sale of these goods [1] - The initiative aims to transform students' understanding of rural revitalization from a theoretical concept into a tangible responsibility through hands-on experience [1] Group 2: Community Engagement - The live streaming sessions not only focus on product sales but also emphasize the cultural and human stories behind the products, connecting consumers with the essence of Hunan's landscape and craftsmanship [1] - The approach is designed to make the national strategy of rural revitalization more relatable and participatory for students, fostering a sense of contribution to their communities [1] - The college's efforts reflect a broader trend of utilizing familiar digital platforms to engage youth in social responsibility and community development [1]